This is SO the future. See much more on youtube!

...Because they understand that in today's market Design Media is really the same thing...

Image from The Face styled by Ray Petri

We took an earlier look at the work of ex-Buffalo member, Judy Blame. Now Max , one of our fashion correspondents weighs in wonderfully on the legacy of Buffalo's founder, Ray Petri.

Early 1980’s through mid 1980’s – Ray Petri/Stylist for THE FACE MAGAZINE. The various editorials that Ray Petri created for THE FACE MAGAZINE during this time period were groundbreaking and still are influential to this day. He was inspired by street culture, ‘bad boys,’ Jamaican Ragamuffin culture, East Indians, blacks, punk whites, rude boys, mods, New Romantics, boxers, Bob Marley’s BUFFALO SOLDIER song, Vivienne Westwood’s Buffalo collection, Malcom McClaren’s BUFFALO GIRL song, and Native American imagery, resulting in a fashion movement labeled “BUFFALO”.

Images from The Face styled by Ray Petri

The editorials he created during this period jump started and influenced major industry people such as Jean Baptiste-Mondino, Mark Lebon, Jamie Morgan, Cameron McVey, Naomi Campbell, Neneh Cherry, Massive Attack, Bomb the Bass, Nellee Hooper,

Judy Blame was a genius of unorthodox styling

"I wanted a lady name because everyone changed their name to one of the same sex, so I thought I'd confuse people. Judy was a nickname given to me by a friend, and Blame just sprang to mind one day. It sounds like a trashy b-movie actress from the 50's - a bleached blonde tart who only made one film and never got anywhere - I like that"
Judy Blame