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Inez Van Lamsweerde & Vinoodh Matadin

Eagerly Anticipating :1996: Inez and Vinoodh: Byredo

At first the perfume was thought to be a gift for the couple, but then its exposure exploded on social medias. Image via Inez and Vinoodh InstagramAt first the perfume was thought to be a gift for the couple, but then its exposure exploded on social medias.Image via Inez and Vinoodh Instagram

The Art Gallery As The New Defining Space Of Pop Culture.

Those early leaks about Gaga's next long-player being a multimedia art project ended up being verified.Those early leaks about Gaga's next long-player being a multimedia art project ended up being verified.

And so it begins. Gaga's taking back of the cultural moment. In Pop, Cultural Moments are so fleeting these day, maybe we should think of them more as Cultural Seconds. Given our cultural blip-sphere, where 1st week sales might be as good as it gets, you kind of have to admire the gifted megalomaniacs of our day who try to hew great moments …mass movements so to speak…out of a pop market atomized into millions of niche markets.

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Taste is a dictatorship.

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