I came across the most touching story this weekend via the ilovetypography.com and it inspired the purchase of this book. Here is an excerpt of the inspiring James Puckett review of Chernikhov's masterworks
CURRENT READING: Graphic Masterpieces of Yakov G. Chernikhov: The Collection of Dmitry Y. Chernikhov: DOMSubmitted by Wayne on Tue, 2010-04-13 21:25.
CURRRENT READING: Paris "Vogue": Covers: 1920-2009 : Sonia Rachline and Carine Roitfeld (Thames and Hudson)Submitted by Wayne on Thu, 2010-04-01 21:31.
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"Too many manufacturers lose sight of the fact that Americans don't have to overspend on clothing to prove a point and that they are conditioned to receiving value for their fashion dollar. The merchandise must fit and it must stand up against a certain amount of wear and tear. If it is supposed to be a folly or a gag then it must be cheap. Jokes do not bear repeating. The most expensive ready made American clothes are as well put together as the made to order creations of the Paris couturiers and they cost about the same but only apply to a sliver of the population....The American fashion industry's continuing and massive inferiority complex works against the consumer"
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"Hors de Commerce
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