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Ivan Bart giving cover power in IMG's early daysIvan Bart giving cover power in IMG's early days

The story of the global modeling industry over the past 10 years is the story of IMG Model Management. Period. Insurgents have briefly breached the shore only to recede in a tide of departing agents and shifting boards. And in all of this IMG has stood constant as an epitome of discipline, stability and order. Which leads to this image in our minds that those IMG kids are all work and no fun. Well look at what my excavation project turned up. Mr Bart , about the time when Liya Kebede was a newcomer in town (see her first ever IMG card upper left) . There's a story in all this methinks.

Taste is a dictatorship.


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